Interbrand has issued the list of the most valuable brands in the world in 2022, and do you know what is the most valuable automotive brand in 2022? Yes, with this list, Toyota has ranked as the world’s most valuable car brand in 2022, with a brand value of roughly $59.757 billion U.S. dollars. Japanese automaker Toyota is now the leader, followed by Mercedes-Benz.
Most Valuable Automotive Brand in 2022:
Toyota has now ranked sixth among the Top 100 Best Global Brands, up from the seventh position last year, reflecting a 10% rise in brand value over the previous year.
The German automaker Mercedes-Benz, which has its brand worth rise 10% to US$56.103 billion in 2022, sits closely behind the Japanese carmaker as the second most valuable automobile brand.
Furthermore, Tesla of the USA is in third place with a 32% increase in brand value which is the largest increase in brand value, and the fastest growing among other automotive brands, in brand value to US$48.002 billion in 2022.
While, BMW is in fourth place despite its brand value increasing 11 percent to US$46.331 billion, falling from third place last year.
The list followed by Honda in the fifth position with a brand value valued at US$22.837 billion. Then comes Hyundai at sixth number with a brand value of US$17.314 billion, then Audi is in Seventh place with a brand value of US$14.976 billion. In addition, it is followed by Volkswagen at the eighth position with a brand value of USD 14.819 billion, then comes Ford at the ninth position with USD 14.431 billion, and last Porsche with USD 13.504 billion in the top 10 list.
Overall Automotive Brands Record in 2022:
Tesla is the only brand to move from fourth to third place in 2022 compared to the 2021 list. while other top 10 automotive brand positions hold steady. remaining static. Apart from Tesla, the only other automotive brand to register a brand value gain of over 30% is Ferrari, which recorded a considerable growth of 31% in brand value.
