Every year auto enthusiasts try to introduce their consumers with the new model, design, and technology to make a batter relation with them. As the 2019 start automakers introduce many new and advance technology vehicles to their consumers. From the last few months, the auto industry suffer is a loss because of some low economic activities and depreciation of rupee value against the dollar. This year the small cars take more attention rather than big cars. The high inflation rate force consumer to choose a small car. Small cars are available at a reasonable price at the market and the thing in small cars is that are fuel-efficient.
The demand for small cars in Pakistan always high because every person who can’t afford big cars chooses small cars ho themselves. In 2019 these small cars take high attention of consumers:
- Suzuki Alto
- Prince Pearl
- United Bravo
Suzuki Alto
At the start of this year, PAK Suzuki introduces Alto 660cc in Pakistan. PAK Suzuki discontinued the production of Mehran. The company introduces three variants of Alto 660cc in Pakistan:
- Suzuki Alto VX (without AC)
- Suzuki Alto VXR (with AC)
- Suzuki Alto VXL AG (with AC and automatic transmission)
After the discontinued production of Mehran, many of PAK Suzuki consumers shows aggressive behavior but after introducing the alto 2019 in two variant company successfully make strong relation again with its consumer. There is no competitor of Alto 660cc 2019 in Pakistan. This year the company takes a very positive response from its consumers of Alto 2019 and Alto is the top-selling car of 2019 for PAK Suzuki.
Prince Pearl
Regal Automobile introduces its first car in Pakistan local auto industry Prince Pearl.
Prince Pearl is an 800cc hatchback with two different variants Manual Variant and Automatic Variant. Company launch this car with the competition of United Bravo. Prince pearl recently launched in the Pakistan market. At the start of this year, Regal Automobile publishes the news to launch soon Prince Pearl in the local auto industry. These new entrants in the local auto industry show that the auto manufacturers still interested to invest in the Pakistan auto industry. As we know that the from the last few months the auto industry survives in a loss. After the discontinued production of Mehran, it’s great news that other auto manufacturers introduce small cars to facilitate consumers of small cars and fulfill the need for small cars in the local auto industry.
United Bravo
United Motors launched Bravo 800cc hatch in Pakistan with manual transmission. The entrants of United Bravo in the local auto industry give a tough time to Mehran. Many of the Mehran consumers moved to United Bravo. As the company provides advance features and new designs in United Bravo to attract the consumer. Recently United Motors add more features in Bravo to add some new designs in exterior and some advance features to engage its consumer with the sale. United Motors has also plan to launch an automatic variant of Bravo in Pakistan. The company receives a huge response from its consumers because as compared to its competitors the price of Bravo is not too high. As the consumer demand to add more features in Bravo company introduce new features. Here are the new features added in Bravo:
- Matching side view mirror
- Matching door handle
- New enriched seat fabric
- Spare wheels
- Three new exterior color
Final Words
This is good for the local auto industry that some of the automakers provide small cars in the auto industry because it’s not possible for everyone to buy a big vehicle. The new entrants always a good sign of the auto industry. The demand for new technology and the new design is always high. Every year the users of vehicles expect something new. Hopefully, next year will also good for introducing new technology and new the profitable for new entrants. the depreciation of rupee value and low economical activities badly disturbed the auto industry this year but the automakers never disappoint they still work hard for providing new vehicles to engage the consumer.
